BigCommerce CMS for Ecommerce SEO & Internet Marketing
BigCommerce is an ecommerce CMS solution that is highly popular with small to medium sized businesses. BigCommerce is one of the fastest growing ecommerce shopping cart solutions in the world. In fact, BigCommerce has experienced exceptional growth in last couple years, expanding by 680% in the 2011 alone.
Despite all of this growth and rise in popularity, BigCommerce is an ecommerce CMS that does require payment for its use. With monthly packages ranging from $24.95 to as high as $299.95, the platform offers many ecommerce solutions at many difference price points. The various packages will typically depend on the size of your ecommerce store and how much storage and bandwidth will be required to meet your website's needs. There are also various ecommerce SEO and Pay Per Click advertising advantages to higher priced packages via free AdWords spend.
The high growth of BigCommerce is testament that this ecommerce CMS offers something that not all open-source solutions provide. So, what CMS/shopping cart features of BigCommerce make it so attractive? Explore some of the points from our BigCommerce review below.
- BigCommerce provides automatic inventory control to better manage your inventory, such as determining the quantity of a particular product that you should have.
- Your customers will enjoy the automated "return of purchase" system that BigCommerce offers. Most open-source ecommerce solutions do not have this feature.
- BigCommerce boasts highly-advanced security features. Users are protected by hardware firewalls, 128-bit SSL certificate support, a comprehensive network-intrusion detection system, disaster recovery support and denial-of-service protection.
- Users of BigCommerce will are equipped with 100% browser-based, full CMS functionalities. This enables users to access their ecommerce website from any device that supports the Web.
- Your customers can take advantage of advanced search features on your ecommerce website, including search suggest, filter by price, shipping availability options, as well as to shop by brand, by price among, and several others.
- The Web design process has been simplified by BigCommerce. Note that the learning curve in open-source solutions is usually very steep. With BigCommerce, you get to choose from 96 design templates.
Ecommerce SEO Features of BigCommerce
BigCommerce offers several ecommerce SEO and website marketing features that enable you to better promote your ecommerce store. One of the most effective website promotion methods supported by BigCommerce are the functionalities the platform provides for search engine optimization.
- With BigCommerce, you can implement optimized on-page content via H1 to H6 tags, strong tags, and internal linking.
- Off-page optimization can be executed via customizable Page Titles, Meta Data, and SEO-friendly URL's, as well as the use of Alt tags for product images.
- Most webpage templates offered by BigCommerce are W3C valid and CSS driven for easy ecommerce web development capabilities.
- BigCommerce CMS offers easy creation of robots.txt files and automatic XML sitemap development.
- Other supported ecommerce Internet marketing options are email marketing, Google AdWords, Google Website Optimizer, Yahoo! Search Marketing and social networking.