An ecommerce site enables you to efficiently sell products to your target market. However you must effectively target and attract your target customers to keep your online store afloat. Although this can be done through many different Internet marketing strategies, search engine optimization (SEO) is one of the most targeted and highly effective methods to market your ecommerce site. One of the most powerful ecommerce SEO practices that you should be doing is link building. Having a high volume of quality external backlinks coming from various sources around the web (such as articles, web directories, press releases, blog comments, blog posts and other relevant websites) makes your site more popular and thus better ranking in the search results. Hence the industry buzzword "link popularity," with respect to SEO link building. Link building for ecommerce SEO must be done as naturally as possible. That is, after Google unveiled the 'Penguin' update to its search engine algorithm, no longer are paid link programs or expansive blog networks as effective as they used to be. This is because these link building services are designed to create tons of optimized links (or links with exact keyword phrase anchor text), which is very un-natural and will raise a red flag on your site. ...

In today's digital marketing age, your ecommerce website needs to be visible on the search engine results to sustain profitable success. Whether through organic search engine optimization (SEO), Pay Per Click (PPC) advertising, or both, the exposure of your ecommerce site is critical for its survival. Attaining a top search engine ranking is one of the most powerful and cost-efficient sources of Internet traffic. For ecommerce SEO, your product pages are the ideal channels to focus your efforts. Product pages are the direct path for online shoppers to turn into paying customers, because product pages serve as effective landing pages for SEO. Additionally, search engine users are becoming smarter and use detailed, product-specific search phrases (or long-tail keywords) to find what they are looking for. ...

Here at Click Centric SEO, we're focused on shaping what defines the "best ecommerce SEO company". That query is actually a popular keyword phrase that is searched in Google (most likely from ecommerce stores and other ecommerce SEO companies checking their rankings.) Let us be honest: we're really interested being the best SEO company for ecommerce sites. In actualization of our core competencies here at Click Centric SEO, we've defined the ideal SEO program for ecommerce sites. It's a cohesive blend of technical SEO, website optimization, backlink building, and social media marketing. Technical SEO Technical SEO centers on the nuts and bolts of your ecommerce site - HTML coding, scripts, Schema, etc. While there are many approaches to technical SEO for ecommerce sites, there are a few primary areas worth mentioning. ...

Social media is an integral component of SEO and web presence optimization. Not only do some social media platforms have a direct impact on search engine exposure, but social media is essential to develop a cohesive and unified web presence. Below are three common questions that I get asked regarding social marketing and it's impact on SEO. I will answer each question to the best of my professional knowledge and supported by my research based on the best practice of SEO and web presence optimization. ...